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Call analytics — AI for business. See exactly how your AI performs.

Real-time dashboards for every call and chat. Track ROI, export to BI. GDPR compliant. No analysts needed.

HAPP Analytics dashboard: real-time insights and metrics

100%

Conversations analyzed

Real-time

Data sync

$0

Needed for data analysts

How it works

Analytics built for your entire team.

From high-level revenue metrics for CEOs to granular conversation details for support managers.

Founders & CEOs

Track ROI & Revenue

See the exact dollar amount your AI agents recovered from abandoned carts, upselling, and off-hours bookings.

Sales Leads

Monitor Conversion Rates

Track how effectively the AI qualifies leads and pushes them through your sales funnel without human intervention.

Support Managers

Analyze FAQs & Trends

Identify the most common customer questions, track average resolution time, and optimize your knowledge base.

Features

Everything HAPP can do

Technical capabilities under the hood: omnichannel views, transcripts, sentiment, tagging, and live monitoring.

Omnichannel Dashboard

View metrics for Voice calls, Instagram, Telegram, and Web Chat all unified in a single, beautiful interface.

Voice-to-Text Transcripts

Every voice call is recorded and accurately transcribed. Read exactly what was said without having to listen to the audio.

Sentiment Analysis

HAPP automatically detects the customer's mood. See instantly if a conversation was happy, frustrated, or neutral.

Drop-off Tracking

See exactly at which step of the conversation users stop responding so you can optimize your AI scripts.

Smart Auto-Tagging

The AI automatically tags conversations (e.g. 'Refund', 'Booking', 'Complaint') so you can filter thousands of chats instantly.

Live Agent Monitoring

Watch active AI conversations in real-time and jump in seamlessly (Live Transfer) if a customer needs a human touch.

Why HAPP

Why businesses choose HAPP

Don't just read chat logs — understand impact, trends, and ROI with ready-made dashboards and exports.

Hours saved 42h
$ saved 1.2k
Reports

Prove your ROI

Don't just trust the AI, verify it. Generate reports that show exactly how many hours and dollars the assistant saved you this month.

Trend

Spike

KB

Identify Trends Instantly

Notice a sudden spike in questions about delivery times? Update your AI knowledge base in seconds to handle the load.

Dashboard

Ready

No SQL

Needed

No Code, No SQL

Beautiful, ready-to-use dashboards from day one. You don't need a data analyst or complex setups to understand your metrics.

Masked Secure

Privacy First

All analytics data is anonymized and securely stored. Phone numbers and credit card details are masked by default.

Customer testimonial

100%

conversations in dashboard

"HAPP dashboards show every dollar the AI recovered from calls and chats — we stopped guessing and now decide by numbers."

Alex Petrenko, CEO, e-commerce

View all Case Studies

Security & Privacy

Your analytics data stays secure.

Anonymized & Masked

Analytics use anonymized data. Phone numbers and payment details are masked by default so reports stay safe to share.

GDPR Compliant

We meet European data protection requirements. Retention and export settings let you comply with local privacy laws.

You Own Your Data

We do not train models on your analytics or conversations. Export raw data anytime via CSV or API — it never leaves your control.

Export your data anywhere via API or Webhooks.

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Questions about HAPP Analytics

Quick answers for decision-makers and technical teams

Can I export the data to my own BI tools?

Yes, you can export all raw data via CSV or use our Webhooks/API to send real-time events to your custom CRM, Looker, Tableau, or Power BI.

Are the dashboards updated in real-time?

Absolutely. Metrics, active conversations, and transcripts are updated instantly. You can literally watch the AI handle a call and see the data appear on your screen.

How long do you store call recordings and chat history?

By default, we store full transcripts and audio recordings for 90 days. You can adjust data retention policies in your settings to comply with your local privacy laws.

Have more questions? Help Center

Your data is trying to tell you something.

Discover hidden bottlenecks, track your AI's success, and scale your revenue with HAPP Analytics.